Prerequisites: BUS 103
Description: Covers the theory and practice of marketing across national borders. Provides an understanding of global marketing environments and examines the development of marketing strategies to maximize growth of global companies.
Referenced in
- Administrative Studies — Major Requirements
- Art History — Major Requirements
- Business Administration — Business Administration Major
- Business Administration — Minor
- Economics — Economics/Administrative Studies Major
- Global Studies — Major Requirements
- Global Studies — Minor
- History — History/Administrative Studies Major
- Latin American Studies — Major Requirements
- Latin American Studies — Minor
- Political Science — Major Requirements
- Sociology — Major Requirements
- Statistics — Major Requirements
- Study of Religion — Major Requirements