Prerequisites: BUS 103
Description: Covers the theory and practice of marketing across national borders. Provides an understanding of global marketing environments and examines the development of marketing strategies to maximize growth of global companies.
Referenced in
- Art History — Major Requirements
- Business Administration — Major Requirements
- Economics — Major Requirements
- Global Studies — Major Requirements
- Global Studies — Minor
- History — Major Requirements
- Latin American Studies — Major Requirements
- Latin American Studies — Minor
- Political Science — Major Requirements
- Sociology — Major Requirements