BUS 113: Marketing Institutions

2008-09 2009-10 →
changes (lax) changes (strict) ▾ 2017-18 → 2012-13 →

Units: 4

Hours: Lecture, 3 hours; extra reading, 2 hours; projects, 1 hour

Catalog page 135

Prerequisites: BUS 103

Description: Covers the concepts and strategies relating to the delivery of consumer goods and services, the main topic being the management of marketing activities within the channels of distribu- tion, especially in retail and wholesale institutions.

Derived Information — The following is not part of the official catalog but is computed from catalog data.
Prerequisite graph not available.

Referenced in

Enrollment History (from UCR Banner, not catalog)
Year F W S Su Total
2025-26 73/79 155/155 228/234
2024-25 71/78 154/159 225/237
2023-24 77/78 140/156 217/234
2022-23  49/ 72  77/ 80 126/152
2021-22  70/ 75 137/140 207/215
2020-21 133/160  67/ 79 200/239
2019-20 141/152  65/ 71  9/70 215/293
2018-19  95/130 22/70 117/200
2017-18  59/ 60 51/76 26/70 136/206
2016-17 140/145 29/70 169/215