MGT 249: Pricing Strategy

← 2024-25 2025-26
← 2023-24 ← 2023-24 changes (lax) changes (strict) ▾

Units: 4

Hours: Lecture, 3 hours; consultation or discussion, 1 hour

Catalog page 463

Prerequisites: MGT 209; graduate standing; or consent of instructor

Description: The concepts of competitive pricing, price leadership, price discrimination, price warfare, and the strategic implication of skimming versus penetration strategies with respect to the experience curve will be developed.

Derived Information — The following is not part of the official catalog but is computed from catalog data.
Prerequisite graph not available.

Referenced in

Enrollment History (from UCR Banner, not catalog)
Year F W S Su Total
2025-26 11/70 11/70
2024-25 48/63 48/63
2023-24 39/64 39/64
2022-23 33/63 33/63
2021-22 40/80 40/80
2020-21 27/45 27/45
2019-20 22/75 22/75
2018-19 45/77 45/77
2017-18 47/73 47/73
2016-17 32/36 32/36