Units: 4
Hours: Seminar, 3 hours; outside research, 2 hours; case study preparation, 1 hour
Catalog page 394
Prerequisites: MGT 246 or consent of instructor
Description: Focuses on the entrepreneurial process from conception to birth of a new venture. Explores the process of developing an opportunity assessment, structuring and rewarding the founding management team, and marshalling necessary critical resources through the development of a full-scale business plan.