MGT 248: Global Marketing

← 2008-09 2009-10 2010-11 →
← 2008-09 changes (lax) changes (strict) ▾ 2020-21 → 2010-11 →

Units: 4

Hours: Lecture, 3 hours; outside research, 2 hours; extra reading, 1 hour

Catalog page 319

Prerequisites: MGT 209 or consent of instructor

Description: Analyzes global markets and opportunities. Provides an understanding of global environments and the marketing management required to meet the demands of global markets in a dynamic setting.

Derived Information — The following is not part of the official catalog but is computed from catalog data.
Prerequisite graph not available.